Newsletters del mesFormato y método

Newsletters para agencias · octubre–noviembre 2026

Tres por destino para que elijas · inglés · título-gancho + tres bloques + un solo CTA · sin tarifas · Casa de Campo® firma Director of Golf Sales, el resto Global Hemisphere. Actualizado 22-oct-2026 (newsletters de Social Media Kit rehechas: el kit es un PDF en Dropbox).

● Playa Granada · Sin tee time no hay grupo● Playa Granada · El grupo que viaja con su pro● Playa Granada · El pinchado contado tarde● Casa de Campo® · Catorce noches, no siete● Casa de Campo® · Grupos de cuarenta● Casa de Campo® · El Caribe o un vuelo corto● Lanzarote · Pasar el invierno● Lanzarote · Solo dos campos● Lanzarote · Nunca he estado● Madrid · Los campos privados● Madrid · Solo green fees● Madrid · El techo de presupuesto● Panamá · Una base o dos● Panamá · ¿Es seguro?● Panamá · El grupo que ya lo ha jugado todo● Panamá · Kit · el plan del trimestre ya está hecho● Playa Granada · Kit · el reel con su guion (mar y nieve)● Casa de Campo® · Kit · las fotos del resort no publican solas● Madrid · Kit · la pregunta de Navidad, en post y en email● Lanzarote · Kit · la story con encuesta que trae nombres
Destino Tu voto Envío
Cada tarjeta: arriba en amarillo lo que ve la agencia en su bandeja (asunto y preencabezado); debajo, la newsletter tal como queda, con las fotos que te sugiero; a la derecha, las fotos con su ruta en tu Dropbox, por qué está hecha así y, en amarillo, lo que hay que confirmar. "Ver texto para copiar" te da el texto en el orden de montaje de Acumbamail. Vota cada una: Me gusta, Cambiar (con nota) o No me gusta. Se guarda solo y lo leo desde el chat. Cuando la programes, pon la fecha de envío y márcala como enviada: así la apunto en Notion y entra en el reporte del cliente.

MIÉRCOLES 21 OCT · PLAYA GRANADA (elige una de tres)

Miércoles 21 oct · Playa GranadaPlaya GranadaSin tee time no hay grupoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. No tee times, no group. No group, no sale. ★ el que yo pondría
  2. Six mornings of golf in Granada, confirmed in one day
  3. Why my Swedish group never waited for a tee time
  4. The golf hotel in Granada where the first tee is outside your room
  5. November golf in Spain, without fighting for tee times
Por qué: Es el dolor exacto del agente, con eco, y se lee entero en dos segundos. Además coincide con el título: abren y encuentran lo prometido.
Preencabezado: A Swedish group asked for six mornings at Los Moriscos. The club said yes the same day.
Así se ve la newsletter
Aérea del hotel: la playa a un lado y el campo al otro

No tee times, no group.

No group, no sale.

You ask for tee times for a group of eight.

They offer you four, spread across the day…

You know how that ends.

Six mornings, confirmed the same day

In September a Swedish operator asked me for a golf group in November.

Eight to twelve players. Six days at Los Moriscos Golf Club, every morning.

The club guaranteed every tee time the day they asked.

Terraza de habitación mirando al campo

"November in Spain is a gamble"

I understand. Nobody wants to sell a golf week and watch it rain.

But what does your group really need? Mild days, good tee times, no driving.

The Costa Tropical is subtropical. They grow mangoes and avocados here.

And Impressive Playa Granada Golf sits on the course. The first tee is a walk from breakfast.

Easy to sell, easy to earn

  • Tee times confirmed before you quote. No surprises.
  • Hotel and golf in one place. No transfers.
  • A week your group books again next autumn.
  • Granada airport about an hour away. From 27 October, direct from London Luton.
Aérea de la costa con la sierra detrás

Do you have a golf group for autumn or spring? Tell me the players and the week, and I'll get the tee times first.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPlaya Granada · group tee times
CuerpoHi Mónica, Number of players: Week:
Text to displayTell me the players and the week, and I'll get the tee times first.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. No tee times, no group. At Los Moriscos I get them confirmed before you quote.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 21 oct · Playa GranadaPlaya GranadaEl grupo que viaja con su proFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. The pro isn't a passenger. He's why the group travels. ★ el que yo pondría
  2. Twelve rooms, one pro, and nobody negotiating extras
  3. Your pro fills the group. Granada is where he wants to take it.
  4. London to Granada, then straight to the practice ground
  5. The teaching trip that sells itself once the pro's room is sorted
Por qué: Contradicción: le da la vuelta a cómo se ve al pro en un presupuesto. Quien trabaja con pros se reconoce al instante.
Preencabezado: Groups with their pro on the Costa Tropical, and a new direct route from London.
Así se ve la newsletter
Aérea del hotel: la playa a un lado y el campo al otro

The pro isn't a passenger

He's the reason the group travels.

I'm not sure this one is for you.

But if you work with a golf pro who takes his students abroad, keep reading.

Because his room is where most of those trips fall apart.

One flight from London, one hour to the range

From 27 October Wizz Air flies London Luton to Granada, twice a week, all year.

For a UK pro, a teaching trip is now one direct flight.

And about an hour later, his group is on the practice ground at Impressive Playa Granada Golf.

Aérea de la costa con la sierra detrás

"If the pro's room isn't included, the package doesn't work"

Fair. When a group travels with its pro, the pro has to be inside the price.

Is it only the pro's room, or everything around it?

Practice time, a clinic, the same good tee time every morning.

So I build the package with all of it inside: rooms, golf, the pro's room and his clinic.

One price for the group. Nothing to negotiate on top.

And the hotel sits on Los Moriscos Golf Club, so the range is a walk from breakfast.

Where the money is for you

  • The pro fills the group. You don't have to.
  • One package price: rooms, golf, the pro's room and the clinic.
  • Groups with a pro tend to come back, often bigger.
  • Tee times booked before you quote.
Jardines y piscina con el mar al fondo

Do you work with a pro who takes students abroad? Tell me how many and which month, and I'll build the package around him.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPlaya Granada · pro group
CuerpoHi Mónica, Number of students: Month:
Text to displayTell me how many and which month, and I'll build the package around him.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. The pro is the reason the group travels. I put his room and his clinic inside the package, not on top of it.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 21 oct · Playa GranadaPlaya GranadaEl pinchado contado tardeFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Your client won't complain about the greens. Only about the surprise.
  2. The question a Swedish operator asked before the price
  3. The 2027 weeks at Playa Granada you can sell without a footnote
  4. Cored greens on the week your client paid for? ★ el que yo pondría
  5. What I send operators before they load Playa Granada 2027
Por qué: Una pregunta con algo en juego y un miedo muy concreto. Corta, cabe entera en el móvil.
Preencabezado: Why the course calendar goes in before the catalogue, and who's loading 2027 now.
Así se ve la newsletter
Terraza de habitación mirando al campo

Your client won't complain about the greens

He'll complain that nobody told him.

Picture the first green of the trip.

Little holes everywhere. The ball hops like it's on gravel.

Your client looks at his partner. Then he writes to you.

The Nordics are loading 2027 now

In September four operators signed their 2027 contracts for Playa Granada.

Two of them sell to Scandinavia and Finland.

Their clients are already booking next year.

Jardines y piscina con el mar al fondo

"I only hear about maintenance once the client has booked"

That's the worst moment to find out. And it's never the agent's fault.

What does the client want? Good greens on the week he paid for.

A Swedish operator asked for the overseeding dates before loading 2027. Before the price.

I sent them the Los Moriscos calendar the same day.

What you get

  • The maintenance calendar before you build the catalogue.
  • Weeks you can sell without a footnote.
  • No awkward call after the booking.
  • Rates, fact sheets and photos in one place.
Aérea del hotel: la playa a un lado y el campo al otro

Loading 2027 this month? Tell me which weeks, and I'll send you the course calendar next to them.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPlaya Granada · course calendar 2027
CuerpoHi Mónica, The weeks I'm loading for 2027:
Text to displayTell me which weeks, and I'll send you the course calendar next to them.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Before you load 2027, ask me for the Los Moriscos calendar. It's one email, and no awkward call later.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra

MIÉRCOLES 28 OCT · CASA DE CAMPO® (elige una de tres)

Miércoles 28 oct · Casa de Campo®Casa de Campo®Catorce noches, no sieteFirma Casa de Campo®
Cinco asuntos para elegir · ★ el que yo pondría
  1. Your client wants fourteen nights. The package says seven.
  2. Same work, twice the booking ★ el que yo pondría
  3. Three British ladies, 14 nights, 10 rounds. Who's next?
  4. Why my best Casa de Campo® clients stay longer every year
  5. The winter weeks still open at Casa de Campo®
Por qué: Beneficio en dinero en cinco palabras. Es lo que le importa al TTOO y se lee completo en cualquier bandeja.
Preencabezado: Long winter stays, the weeks still open, and where the margin is.
Así se ve la newsletter
Teeth of the Dog, hoyo 15, junto al mar

14 nights. 10 rounds. Three British ladies.

And a package that said seven.

They didn't want a week.

They wanted two, with golf every other day and the beach in between.

Most quotes for that never get sent.

This winter is filling early

Late February and early March are almost full for groups.

Some groups are already booking 2028.

January, the rest of March and April still have room, Casitas included.

Aérea del resort

"Long stays are a headache to quote"

I understand. Seven nights is easy. Fourteen with golf every other day is not.

Do you double the package, or start again?

Neither. Tell me the nights and the rounds, and you get one price.

In September three British ladies booked 14 nights with 10 rounds.

A Danish couple booked 12. A Swiss couple came back for 9.

Why it pays

  • A longer stay is a bigger booking for the same work.
  • Teeth of the Dog, Dye Fore and The Links every other day. The beach and the spa in between.
  • Clients who come back tend to stay longer.
  • One price for the whole stay, in writing.
Minitas Beach

Do you have clients who'd stay longer if it were easy? Send me the nights and the rounds.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío amonica@ccampo.com
AsuntoCasa de Campo® · long stay
CuerpoHi Mónica, Nights: Rounds:
Text to displaySend me the nights and the rounds.
Title(vacío)

Warm regards,

Mónica Díaz Vecino
Director of Golf Sales
Casa de Campo® Resort & Villas

P.S. Fourteen nights is twice the booking for the same work. Send me the nights and the rounds, and you get one price.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 28 oct · Casa de Campo®Casa de Campo®Grupos de cuarentaFirma Casa de Campo®
Cinco asuntos para elegir · ★ el que yo pondría
  1. "We're forty. I assume there's no room." ★ el que yo pondría
  2. Forty golfers, a butler until 6:30, and the hotel next door
  3. The group you never asked about, because you assumed no
  4. A villa for twelve, rooms for twenty-eight, one tee sheet
  5. Groups are already booking 2028 at Casa de Campo®
Por qué: Frase literal que el agente ya ha pensado. Ver su propia duda en el asunto hace abrir, y la newsletter la resuelve en la primera línea.
Preencabezado: Villas with a butler, hotel rooms, or both at once. Here's how a group of forty fits.
Así se ve la newsletter
Dye Fore Marina desde el aire, con el río y la marina

"We're forty. I assume there's no room."

I hear this every month.

The agent has the group, the dates and a happy organiser.

And doesn't even ask. Forty sounds like too many.

The big groups are already here

This month a group of 32 golfers arrives on the 24th, and one of 55 on the 27th.

A group of 60 has already booked October 2028.

At Casa de Campo®, forty is not a big number.

La Marina al atardecer

"Not all my golfers will want a villa"

I understand. Some golfers want a hotel room and nothing else.

With forty, you don't have to choose.

The mix that works best is villas and hotel rooms together.

Those who want a house take the villa. Those who want the hotel, the hotel.

Same resort, same tee sheet, same dinners.

And each villa bedroom works just like a hotel room. Same rooming list, quoted the same way.

What decides it is the week, not the size. Late February and early March fill first.

What comes with a Casa de Campo® villa

Nobody in the villa cooks or cleans. This is what's included:

  • A butler until 6:30 pm in most villas: drinks after golf, light cooking, packing and unpacking.
  • Breakfast made in the villa every morning, and daily maid service.
  • Two or three golf carts at the door. In the top categories, a car as well.
  • Private airport transfer, round trip, in most categories.
  • Check-in done in the villa, with a welcome bar and fruit waiting.
  • A concierge for tee times, restaurants and the spa.
  • Gym, Wi-Fi and staff on call 24 hours.
  • Teeth of the Dog, Dye Fore and The Links a few minutes away. No transfers.
  • Our group coordinators, plus the welcome and prize-giving dinners.

Getting forty golfers to agree on a week is the hard part. You've already done it.

For your client, a house with staff. For you, one booking and one contact.

Villa con piscina privada

Do you have a group of 20 or more for 2027 or 2028? Tell me the month and the number, and I'll tell you how to split them between villas and rooms.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío amonica@ccampo.com
AsuntoCasa de Campo® · group
CuerpoHi Mónica, Month: Number of golfers:
Text to displayTell me the month and the number, and I'll tell you how to split them between villas and rooms.
Title(vacío)

Warm regards,

Mónica Díaz Vecino
Director of Golf Sales
Casa de Campo® Resort & Villas

P.S. The mix that works: villas for those who want a house, rooms for those who want the hotel. In the villa, a butler until 6:30 pm and breakfast made every morning.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 28 oct · Casa de Campo®Casa de Campo®El Caribe o un vuelo cortoFirma Casa de Campo®
Cinco asuntos para elegir · ★ el que yo pondría
  1. Your client is choosing between the Caribbean and a two-hour flight
  2. What the closer option can't give your client
  3. The golf trip your client will still talk about in 2030 ★ el que yo pondría
  4. Teeth of the Dog, or another week like last year?
  5. Why 8.5 million people flew to the Dominican Republic this year
Por qué: Deseo puro con un número. Habla del cliente feliz, no de comparar destinos.
Preencabezado: Record visitors to the Dominican Republic, and the one thing the closer option doesn't have.
Así se ve la newsletter
Teeth of the Dog desde el aire, la costa entera

Think of your best golf client

Where would you send him if the flight didn't matter?

Not the one who books every year on autopilot.

The one who tells his friends where he's been.

Right now he's choosing between the Caribbean and a two-hour flight.

The Dominican Republic keeps growing

More than 8.5 million visitors between January and August.

Almost 7% up on last year, heading for 12 million.

In September, two of the largest golf operators each placed more than ten bookings with us.

Aérea del resort

"Somewhere closer is easier to sell"

That makes sense. Shorter flight, no jet lag, a price your client already knows.

But does your client want a closer week, or a better one?

Most want to come home saying it was the best golf trip they've done.

That's Teeth of the Dog: holes on the sea, by Pete Dye.

And two more of his courses inside the same resort.

What makes it easy to sell

  • Three courses without leaving the resort.
  • Beach, marina, restaurants and villas in one place.
  • The non-golfer has a week of their own.
  • A story your client tells at the club for years.
Altos de Chavón

Have a client weighing up two options this winter? Tell me what they're comparing, and I'll send you the case for Casa de Campo®.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío amonica@ccampo.com
AsuntoCasa de Campo® · the case
CuerpoHi Mónica, My client is comparing Casa de Campo® with:
Text to displayTell me what they're comparing, and I'll send you the case for Casa de Campo®.
Title(vacío)

Warm regards,

Mónica Díaz Vecino
Director of Golf Sales
Casa de Campo® Resort & Villas

P.S. Your best client wants a trip he can talk about. Teeth of the Dog is that story.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra

MIÉRCOLES 28 OCT · LANZAROTE (sale la B; la A y la C, más adelante en noviembre)

Miércoles 28 oct · LanzaroteLanzarotePasar el inviernoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. The client who stays 28 days doesn't want 14 green fees ★ el que yo pondría
  2. Four times the booking, one golf price
  3. Your winter clients don't come for a week
  4. Nine weeks in Costa Teguise. The golf was the easy part.
  5. What your clients really want from January in Lanzarote
Por qué: Número y contraste que describen exactamente a su cliente de invierno. El agente piensa en un nombre al leerlo.
Preencabezado: Long-stay golf passes for clients who come for weeks, not days.
Así se ve la newsletter
Costa Teguise, calle entre palmeras

February at home: dark by five.

February in Costa Teguise: tee time at ten.

Lunch on the terrace. Sun until the evening.

Nine holes in the morning, a walk by the sea in the afternoon.

Your winter clients don't want a golf week. They want this, for a month.

They don't come for a week

Many of your winter clients aren't after a golf week.

They're seniors, often from the north of Europe, escaping weeks of dark afternoons.

And this winter the UK is Lanzarote's biggest air market.

Lanzarote Golf con el mar al fondo

"I can't quote golf for a month"

That's normal. Quoting round by round for four weeks is a nightmare.

What does the client want? To play when he feels like it, without thinking about it.

A Finnish operator asked us for exactly that.

Now Lanzarote Golf and Golf Costa Teguise have passes from one to four weeks, net for agencies.

One couple is spending nine weeks in Costa Teguise this winter.

Why it pays

  • A month's stay is four times the booking of a week.
  • One golf price for the whole stay. You build the offer today.
  • Your client plays like a member, not a visitor.
  • Clients who winter somewhere tend to come back.
Lanzarote Golf al atardecer

Do you have clients who winter in the sun? Reply and I'll send you the long-stay passes.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoLanzarote · long stay
CuerpoHi Mónica, Please send me the long-stay passes.
Text to displayReply and I'll send you the long-stay passes.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. One golf price for a month in the sun. Your winter clients stay four weeks, not one.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 11 nov · LanzaroteLanzaroteSolo dos camposFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. "There are only two courses on the island"
  2. A German operator counted one course on the map. There are two. ★ el que yo pondría
  3. Saturday golf, Sunday wine, same island
  4. How a full golf week fits on Lanzarote
  5. Golf Costa Teguise or Lanzarote Golf? Your client gets both.
Por qué: Curiosidad con historia real. Corrige la creencia de las dos islas sin decirle a nadie que se equivoca.
Preencabezado: How a golf week works with two courses, and what's on in Lanzarote this November.
Así se ve la newsletter
Lanzarote Golf con los volcanes detrás

He counted one golf course on the map

There are two. And they couldn't be more different.

A German operator nearly dropped Lanzarote last season.

He'd looked at the island on a map and seen one golf course.

One small mistake, and a whole destination almost went.

Lanzarote at the end of November

Saborea, the island's food and wine festival, is on 28 and 29 November in Teguise.

The Lanzarote marathon follows on 5 December.

Good plans for the partner who doesn't play.

Mesa puesta en la terraza de la casa club

"Two courses won't fill a week"

It's a fair worry. Nobody wants a client who feels he's repeating.

But does he want a new course every day, or a week in the sun with good golf?

The two courses are very different. Golf Costa Teguise sits under a volcano, among palm trees.

Lanzarote Golf looks out to the Atlantic.

What you get

  • The Golf Pass: four rounds across both courses, one line in your quote.
  • Add it to the hotel you already contract.
  • Lanzarote Golf about ten minutes from the airport.
  • The rest of the week: wine, beaches and volcanoes.
Costa Teguise: palmeras y el volcán detrás

Do you have clients for a winter week? Reply and I'll send you the Golf Pass.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoLanzarote · Golf Pass
CuerpoHi Mónica, Please send me the Golf Pass.
Text to displayReply and I'll send you the Golf Pass.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Two courses, very different, and one Golf Pass. That's a full week on Lanzarote.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 11 nov · LanzaroteLanzaroteNunca he estadoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. "I've never been to Lanzarote, so I don't sell it"
  2. You don't need to have been there to sell it well
  3. The three questions your client asks first about Lanzarote
  4. Sell Lanzarote tomorrow, without ever having been
  5. I've played both Lanzarote courses. Ask me anything. ★ el que yo pondría
Por qué: Tu voz y tu sello: conecta con tu post más leído («never sold a course I haven't played»). Transmite confianza.
Preencabezado: What agencies selling the island without visiting have in hand, and a group of 24 already booked.
Así se ve la newsletter
Lanzarote Golf al atardecer

"I've never been to Lanzarote, so I don't sell it"

I have a rule: I never sell a golf course I haven't played.

So I understand this one completely.

But you don't have to fly there. I already did.

Operators are adding the island

A German operator has just published Lanzarote as new in its programme.

And a group of 24 golfers has confirmed a week in February: 18 rooms, five rounds.

Costa Teguise, calle entre palmeras

"I don't want to improvise in front of my client"

That's reasonable. Nobody wants to guess when a client asks something specific.

What do you need to answer with confidence?

Usually three things: what each course is like, where to stay, and how far everything is.

That's what the island kit covers. And I've played Lanzarote Golf and Golf Costa Teguise, so ask me anything.

What you get

  • A travel guide and photos you can use straight away.
  • A Social Media Kit for your own channels.
  • Net rates and the Golf Pass in one document.
  • Someone who has played it, at the other end of the email.
Viñedos de La Geria

Thinking of adding Lanzarote? Reply and I'll send you the kit.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoLanzarote · island kit
CuerpoHi Mónica, Please send me the Lanzarote kit.
Text to displayReply and I'll send you the kit.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. You don't need to have been to Lanzarote to sell it. I've played both courses. Ask me anything.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra

MIÉRCOLES 4 NOV · MADRID (elige una de tres)

Miércoles 4 nov · MadridMadridLos campos privadosFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. The two courses your client wants most are private
  2. Your client watched the Spanish Open. Now he wants to play there. ★ el que yo pondría
  3. Before you promise that Madrid course, send me the list
  4. The Madrid golf list that can cost you a client
  5. Which famous Madrid courses your clients can actually play
Por qué: Tirón de actualidad: el Open de España acaba de jugarse. Conecta con lo que su cliente vio en la tele.
Preencabezado: The Spanish Open was just played in Madrid. Your clients will want to play there.
Así se ve la newsletter
Golf Santander: el lago y la casa club

"Can my client play where the Spanish Open was?"

I get this question every week now.

Short answer: no. That course is private.

Long answer: he can play a great round in Madrid that same week.

And you won't have to take back a promise.

The Spanish Open was just in Madrid

Grant Forrest won it on 11 October with a birdie on the last hole.

Your clients watched it. Some will ask to play where the pros played.

Several of the famous Madrid courses are private too.

Casa club del Centro Nacional de Golf, dentro de Madrid

"My client sent me his list of courses"

Of course he did. He's read the rankings and seen the photos.

Is he after those exact names, or a great round in Madrid to talk about?

Usually the second.

So I check his list before you quote. You get the courses that take visitors, and a straight answer on the rest.

What you get

  • No promise you have to take back.
  • Golf Santander and Centro Nacional de Golf, 20 to 30 minutes from the centre.
  • Tee times confirmed before your client pays.
  • One of the sunniest cities in Europe, golf all year.
Jugadora en el Centro Nacional de Golf

Has a client sent you a list of Madrid courses? Forward it to me and I'll tell you which ones work.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoMadrid · course list
CuerpoHi Mónica, Here is my client's list of courses:
Text to displayForward it to me and I'll tell you which ones work.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Before you promise a Madrid course, send me the list. I'll tell you which ones take visitors.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 4 nov · MadridMadridSolo green feesFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Your clients ask for Madrid. You only have green fees.
  2. Madrid 2027, packaged before your client asks
  3. The NFL, Horse Week, FITUR. And a round of golf for each.
  4. Five Madrid golf programmes, ready for your 2027 catalogue ★ el que yo pondría
  5. Why a Swedish operator just launched Madrid golf weekends
Por qué: Número + beneficio justo cuando cargan 2027. Promete algo útil y concreto que pueden usar ya.
Preencabezado: Why clients are going to Madrid this winter, and a package you can load today.
Así se ve la newsletter
Gran Vía, edificio Capitol

Madrid isn't a beach.

That's exactly why it sells.

No sun loungers. No beach bar.

Just golf twenty minutes from the Prado, and a city your client won't get bored of.

The only problem: most agencies have nothing but a green fee to sell it with.

Madrid's winter is busy

The NFL plays at the Bernabéu on 8 November.

Horse Week is at IFEMA from 26 to 29 November.

Then FITUR in January, Madrid Fusión in February and ARCO in March.

Each one brings clients who'd play a round if someone organised it.

Estadio Santiago Bernabéu

"Without hotel and transfers, I've got nothing to sell"

Fair. A green fee isn't a product. A trip is.

What you need is a price you can put in your catalogue.

So I built five Madrid programmes for 2027 around Golf Santander and Centro Nacional de Golf.

In September a Swedish operator used them to launch a new weekend line.

What you get

  • A 2027 package price, ready to load.
  • Hotel, tee times and transfers in one quote.
  • Your margin on top, the way you work.
  • One person in Madrid who answers.
Casa club del Centro Nacional de Golf, dentro de Madrid

Want the five Madrid programmes for 2027? Reply and they're in your inbox.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoMadrid · 2027 programmes
CuerpoHi Mónica, Please send me the five Madrid programmes for 2027.
Text to displayReply and they're in your inbox.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Five Madrid programmes for 2027, hotel, golf and transfers included. Reply and they're yours.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 4 nov · MadridMadridEl techo de presupuestoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. "We have no budget!" Two emails later, they had one. ★ el que yo pondría
  2. What to drop to make Madrid fit your group's number
  3. The group with a ceiling and two courses in mind
  4. Madrid on a ceiling: the one day that matters
  5. Your group wants Madrid. Your committee wants a number.
Por qué: Conflicto con frase literal y un final abierto: ¿cómo pasaron de no tener presupuesto a tenerlo? Obliga a abrir.
Preencabezado: How a group's ceiling and a Madrid week can meet, and who's loading Madrid for 2027.
Así se ve la newsletter
Golf Santander: el lago y la casa club

"We have no budget!"

Two emails later, they had one.

A Swiss group wrote to me in September.

"We have no budget!"

Two emails later: "Even if it's expensive!" In between, I asked one question.

In Madrid, the hotel moves the price. Not the golf.

On big event weeks, Madrid hotels go up sharply.

Horse Week at the end of November, FITUR in January, ARCO in March.

Pick the week around them, and the same budget goes much further.

Gran Vía, edificio Capitol

"Madrid is too expensive for my group"

I understand. Some courses are, and transfers can eat a budget.

Is it a real budget, or a ceiling the committee set?

My question was: which two courses would you tell your friends about?

They named them straight away.

So I built the week around those two, with the hotel close to the courses.

What you get

  • One big-name day, the rest at Golf Santander and Centro Nacional de Golf.
  • A hotel near the courses, so transfers stay short.
  • A clear list of what to drop to reach your number.
  • The course the group wants, without losing the sale.
Una tapa en una barra de Madrid

Got a group with a ceiling? Tell me the number and the two courses they want, and I'll tell you what fits.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoMadrid · group ceiling
CuerpoHi Mónica, Our number: The two courses they want:
Text to displayTell me the number and the two courses they want, and I'll tell you what fits.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. A ceiling isn't a no. Tell me the number and the two courses they want.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra

MIÉRCOLES 18 NOV · PANAMÁ (elige una de tres)

Miércoles 18 nov · PanamáPanamáUna base o dosFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Seven nights in one hotel, or split in two?
  2. "Not too much time in a minibus"
  3. A Toronto advisor fixed the itinerary before I could
  4. Santa María first, Buenaventura second. Here's why.
  5. The Panama week your group won't spend in a van ★ el que yo pondría
Por qué: Pinta la imagen del dolor (el grupo en la furgoneta) y promete lo contrario. Más fuerza que la pregunta neutra.
Preencabezado: How to build a Panama week so the group doesn't live in a van. Plus more seats from Canada.
Así se ve la newsletter
Skyline de Ciudad de Panamá con las barcas

Eleven hours of flying. Four days in a minibus.

Nobody books that trip twice.

Seven nights of golf in Panama.

The group lands excited…

And spends half the week looking at the motorway.

More seats from Canada this winter

This Christmas Copa adds flights: Montreal goes from 7 to 10 a week, Toronto from 7 to 11.

And from March, Panama's hub adds more connections a day.

Tú en el tee de Santa María con los rascacielos detrás

"I don't want my group spending the week in a car"

Quite right. Nobody flies that far to sit in a van.

What does the group want? Good golf, a bit of the city, and the beach.

So the week splits in two. The city first: Santa María, the Canal and the old town.

Then the Pacific coast at Buenaventura.

In September a Toronto advisor proposed that split herself, for twelve golfers in April.

What you get

  • The Santa Maria and The Buenaventura, one itinerary, transfers done.
  • Golf in the city at Santa María, then on the Pacific at Buenaventura.
  • The non-golfers get the Canal, the old town and the beach.
  • One price for the whole week.
Palapas en la playa de Buenaventura

Do you have a group for Panama in 2027? Tell me the nights and I'll send you the split that works.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPanama · split stay
CuerpoHi Mónica, Nights: Number of golfers:
Text to displayTell me the nights and I'll send you the split that works.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Santa María in the city first, Buenaventura on the Pacific after. Your group plays golf, not motorway.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 18 nov · PanamáPanamá¿Es seguro?Firma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. "Is it safe?" The question every new Latin America trip gets ★ el que yo pondría
  2. Your client wants Latin America. Then he asks one question.
  3. What to tell your client when he asks about Panama
  4. Why 1.76 million people chose Panama in six months
  5. Golf with a skyline, in a country that uses the dollar
Por qué: Es la pregunta frecuente que recibe todo agente con Latinoamérica. Ver su propia duda en el asunto hace abrir.
Preencabezado: Record visitors, the US dollar, and what clients see when they land in Panama.
Así se ve la newsletter
Casa de madera en el Casco Antiguo

"Is it safe?"

The first question every agent gets about Panama.

It's a fair question. I'd ask it too.

So here's the answer I give, with numbers.

And what your client sees from the first tee.

Panama is growing fast

1.76 million visitors in the first half of 2026, up 17.4%.

The airport hub grew 15% in the first quarter.

Skyline de Ciudad de Panamá con las barcas

"My clients ask if it's safe"

Of course they do. It's a fair question for any new destination.

Is it really about safety, or about not knowing what to expect?

Usually the second.

Panama uses the US dollar. The city skyline is the backdrop of the first round.

In September we had group requests from Canada, Mexico, Argentina, Colombia and France.

What you get

  • A destination your client hasn't done yet.
  • Santa María with the skyline, then Buenaventura on the Pacific.
  • The answers to your client's questions before he asks.
  • Someone who has played it, ready to brief you.
Tú en el tee de Santa María con los rascacielos detrás

Has a client asked you for Latin America? Reply and I'll send you what to tell them.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPanama · client briefing
CuerpoHi Mónica, Please send me what to tell my client about Panama.
Text to displayReply and I'll send you what to tell them.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. "Is it safe?" Reply and I'll send you the answer, with the numbers, ready to forward to your client.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Miércoles 18 nov · PanamáPanamáEl grupo que ya lo ha jugado todoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Your best group has played everywhere. Now what?
  2. Give them the same trip, and next year they book elsewhere
  3. He went to Panama twenty years ago and never saw a golf course ★ el que yo pondría
  4. The destination your best group hasn't heard of yet
  5. Be the first in your market to sell golf in Panama
Por qué: Historia rara y real: curiosidad máxima. Nadie espera que alguien estuviera en Panamá y no viera golf.
Preencabezado: Somewhere new for groups that travel twice a year, and two operators who just added it.
Así se ve la newsletter
Buenaventura, el árbol del hoyo 16

Someone will be first to sell Panama golf in your market

In September, two operators decided it would be them.

Your best group has played everywhere you sell.

Next year they'll ask for something new.

The agent who has it keeps the group.

Operators are adding Panama

In September two operators added Panama to their catalogue, one in the US and one in Germany.

Long-haul golf is growing, with the Caribbean and Central America on the rise.

Casa de madera en el Casco Antiguo

"My group has done all the usual places"

That's a good problem. It means they travel, and they trust you.

What do they want next? Somewhere new to talk about at the club.

An operator told me he went to Panama twenty years ago and never saw a golf course.

Now he calls it an interesting destination for golfers.

Why it pays

  • Your group stays with you, because you found something new.
  • Santa María in the city, Buenaventura on the Pacific, and the Canal, in one week.
  • You're first in your market with it.
  • A group that comes back with friends.
Grupo con los carritos en Buenaventura

Do you have a group looking for somewhere new? Tell me where they've played, and I'll tell you how Panama fits.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeEnviar email
Envío ainfo@globalhemisphere.com
AsuntoPanama · something new
CuerpoHi Mónica, Where the group has played:
Text to displayTell me where they've played, and I'll tell you how Panama fits.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Someone in your market will sell Panama golf first. It might as well be you.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra

SOCIAL MEDIA KITS · NOVIEMBRE (una por destino, los martes · el botón va siempre al kit)

Martes 3 nov · PanamáPanamáKit · el plan del trimestre ya está hechoFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Thirty Panama posts, thirteen weeks, already in order
  2. January in Panama gets decided in November ★ el que yo pondría
  3. Half past two, first tee, no shade. How did that happen?
  4. The destination that's been on your list since the summer
  5. No time for social media? This one takes a minute
Por qué: Actualidad y tensión de calendario en siete palabras: la agencia entiende que, si no publica ahora, enero se le escapa. Cabe en el móvil y el título lo resuelve (el plan ya está hecho); gana a la pregunta de las dos y media, que es más curiosa pero no dice por qué abrir hoy.
Preencabezado: The dry season starts in December. The posts that sell it are written, with a plan for the quarter.
Así se ve la newsletter
Primera luz en una calle de The Santa Maria

Thirty posts, thirteen weeks, already in order

Panama has been on your list since the summer.

It still isn't on your website or your feed.

Not for lack of interest. Nobody has handed you the words.

December to April is the window

Panama's dry season runs from December to April. That's when I send golfers to The Santa Maria and The Buenaventura.

January and February get decided in November. This one is ready to copy:

IG-04 · Reel · This season · ready to copy

Half past two in the afternoon, first tee, no shade. How did that happen?

Afternoon tee times are usually the ones left when nobody asked early.

In Panama's dry season, December to April, the morning is when the course plays best: cooler and quieter before nine.

The rest of the caption, the reel script and the facts behind it are in the PDF.

The Santa Maria con los rascacielos de Ciudad de Panamá detrás

"I don't have time for social media"

That makes sense. Between quotes and clients, the feed is the first thing to slip.

Is it the time to post, or the time to decide what to post? Posting takes a minute. Deciding takes the morning.

So the kit decides for you. The PDF has a week-by-week plan for the quarter, seasonal posts first.

What your golfer gets, and what you get

You know which of your golfers would go for a week like this. Nobody else can do that part.

  • Your golfer: a dry-season week, with the early tee times explained.
  • You: Panama on your feed this month, without writing a line.
  • You: three newsletters for your database, under your name.
  • You: the facts under every post, to translate it or write your own.
Tú en el tee de Santa María con los rascacielos detrás

Open the PDF at the publishing plan and start with week one.

In the Tool Kit folder, it's Social_Media_Kit_Panama.pdf.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeURL
URLhttps://www.dropbox.com/scl/fo/ri4s6feyc4lxnjs5j42b4/APj4RrL2MarHs4NSLdGEsVo?rlkey=rr6qax9qmiyd48ibqappnj3sv&dl=0
Text to displayIn the Tool Kit folder, it's Social_Media_Kit_Panama.pdf.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. January in Panama is decided in November. The thirty posts and the thirteen-week plan are in one PDF.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Martes 3 nov · Playa GranadaPlaya GranadaKit · el reel con su guion (mar y nieve)Firma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Golf by the sea, under a ski slope ★ el que yo pondría
  2. December: snow on the mountains, one layer on the tee
  3. A 17-second reel your golfers will stop for, already scripted
  4. Nobody asks for Playa Granada yet. That's the reel's job
  5. Los Moriscos, the Mediterranean, and Sierra Nevada behind
Por qué: Dato bizarro en seis palabras: abre la pregunta ¿cómo? y no se parece a ningún asunto de golf de invierno de la bandeja. Coherente con el título y cabe entero en el móvil; gana al de la objeción porque engancha por curiosidad sin contradecir a nadie.
Preencabezado: Los Moriscos with Sierra Nevada white behind it. The reel, its script and the caption are ready.
Así se ve la newsletter
Los Moriscos con Sierra Nevada nevada detrás y jugadores en la calle

Golf by the sea, under a ski slope

Seventeen seconds of reel, already scripted.

You sell places you've never stood in.

That's normal. Nobody visits every destination they sell.

What slows it down is having nothing to show your golfers.

Sea and snow on the Costa Tropical

On the Costa Tropical, winter golf has an unusual backdrop: the sea in front of Los Moriscos, Sierra Nevada behind.

The ski season usually opens in late November, just over an hour from Impressive Playa Granada Golf.

This reel is ready to copy:

IG-01 · Reel · This season · ready to copy

In December you can stand on a fairway by the sea and look up at snow. How does that work?

That's the view from the fairways of Los Moriscos, at Playa Granada on Spain's Costa Tropical.

The Mediterranean is in front. Sierra Nevada is behind, and by December the peaks are often white.

The five scenes with their on-screen text, the photos and the facts behind it are in the PDF.

El lago de Los Moriscos y la sierra blanca

"Nobody asks me for Playa Granada"

I understand. It isn't a name golfers type into a search bar yet.

But what do they ask you for in winter? Sun close to home, and a week that isn't last year's.

A ball on the tee, palm trees, snow behind. People stop for that, and the reel puts the name under it.

What your golfer gets, and what you get

You know which golfers on your list want a different winter. This reel is for them.

  • Your golfer: December with the sea on one side and snow on the skyline.
  • You: the reel scripted scene by scene, each photo named.
  • You: twenty-nine more posts and three newsletters.
  • You: the enquiry, with no price in the post to compare.
Hotel con Sierra Nevada nevada al fondo

Open the PDF at IG-01 and copy it.

In the Tool Kit folder, it's Social_Media_Kit_PlayaGranada.pdf.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeURL
URLhttps://www.dropbox.com/scl/fo/vpd18hmc5boyqqp77wc6n/ABEePt2-H45OPQK2ZlE6cFk?rlkey=bzatugbm0y7m01pgm4k7tq11z&dl=0
Text to displayIn the Tool Kit folder, it's Social_Media_Kit_PlayaGranada.pdf.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Golf by the sea under a ski slope is easier to show than explain. The reel is scripted in the PDF.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Martes 10 nov · Casa de Campo®Casa de Campo®Kit · las fotos del resort no publican solasFirma Casa de Campo®
Cinco asuntos para elegir · ★ el que yo pondría
  1. Beautiful photos don't post themselves ★ el que yo pondría
  2. This winter's Casa de Campo® posts are already written
  3. What do you post when a golfer asks about winter?
  4. A frost delay, a 7:30 tee time and a caption to copy
  5. Teeth of the Dog, Renovation of the Year, and a post ready to go
Por qué: Contraste que la agencia reconoce al instante: tiene la carpeta de fotos llena y el feed parado. Cinco palabras, coherente con el título y con la objeción del bloque 2; gana a la pregunta del invierno porque nombra justo lo que ya tienen y no les sirve solo.
Preencabezado: Ten Casa de Campo® posts for this winter, written and ready. Copying one takes two minutes.
Así se ve la newsletter
Teeth of the Dog, hoyo 15, junto al mar

Beautiful photos don't post themselves

This winter's Casa de Campo® posts are already written.

A golfer asks you what you have for winter.

Your last post went up in September.

The resort folder is full of photos with no words under them.

What's moving at Casa de Campo® this winter

Teeth of the Dog is Golf Inc.'s Renovation of the Year 2026. The rebuild went under the course: new sand, drainage, Paspalum greens.

From November to April its morning tee times go first. This one is ready to copy:

IG-01 · Reel · This season · ready to copy

At home the frost delay just pushed your tee time to eleven. Where is the first group already walking towards the sea?

On Teeth of the Dog, at Casa de Campo® in La Romana, Dominican Republic.

The first group goes off at 7:30, and seven of the holes run right along the Caribbean.

The rest of the caption, the reel script and the facts behind it are in the PDF.

Teeth of the Dog: green junto a la orilla al atardecer

"I already have the resort's photos"

I know. The media library is generous, and the photos are good.

But is the photo the hard part, or the forty words underneath? A golfer stops scrolling for his own January.

So I wrote every post to open on that moment, name Casa de Campo® a line later and end with your call to action.

What your golfer gets, and what you get

You know which of your golfers would fly for Teeth of the Dog. Nobody can write that part.

  • Your golfer: a winter plan that starts from his frost delay.
  • You: ten seasonal posts and twenty evergreen, each with its photo.
  • You: three newsletters and the facts under every post.
  • You: no prices, so nothing to correct when rates move.
Carrito de golf delante de la habitación

Open the PDF, pick this week's post and copy it. Its photo is named underneath.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeURL
URLhttps://www.dropbox.com/scl/fi/5cygzznd6ef5at07vtqpp/Social_Media_Kit_CDC_TourOperators_v3.pdf?rlkey=9rq4nkbbhz3dvg2z8843av4ia&dl=0
Text to displayOpen the PDF, pick this week's post and copy it.
Title(vacío)

Warm regards,

Mónica Díaz Vecino
Director of Golf Sales
Casa de Campo® Resort & Villas

P.S. The frost-delay reel is IG-01, in the PDF with its script, ready to go out under your agency's name.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Martes 17 nov · MadridMadridKit · la pregunta de Navidad, en post y en emailFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Are the courses even open at Christmas? ★ el que yo pondría
  2. Christmas in Madrid: tee off at 10:30, done by three
  3. For the golfers on your list who never open Instagram
  4. The December question, answered once for your whole list
  5. Three emails your golf database can get this winter
Por qué: Es literalmente la pregunta que le hacen a la agencia cada diciembre: se reconoce en el asunto y quiere ver la respuesta. Coincide con el título, cabe en el móvil y tiene actualidad; gana al de Instagram porque abre por el cliente, no por la objeción.
Preencabezado: In Madrid the answer is yes, most days. The reel and the email for your list are written.
Así se ve la newsletter
Golf Santander: el lago y la casa club

"Are the courses even open at Christmas?"

Your golfers ask it every December. In Madrid the answer is ready to send.

Every December somebody asks you the same thing.

You answer it by email, one golfer at a time.

And the other forty on your list never hear it.

Christmas week in Madrid plays

In Madrid the courses play most days between Christmas and 6 January. Each club sets its own holiday hours. I confirm them course by course.

Tee off at 10:30 at Centro Nacional de Golf or Golf Santander, once the frost lifts, and finish by three.

This reel is ready to copy:

IG-02 · Reel · This season · ready to copy

Two weeks off at Christmas, and the course at home is under frost. Where do the clubs go?

Not into the garage until March.

A two-hour flight from London, Madrid keeps playing through the winter. Most days, the courses are open.

The reel script, the rest of the caption and the facts behind it are in the PDF. Newsletter N1 tells the same story by email.

Gran Vía, edificio Capitol

"My clients aren't on Instagram"

That's fair. Plenty of golfers who book Madrid never scroll Instagram.

Where do they read about their next trip? In your email, from someone they trust.

So the kit has three newsletters for your database. The first answers the Christmas question for your whole list.

What your golfer gets, and what you get

Your golfers trust you with their winter. The answer sounds better from you than from a club website.

  • Your golfer: Christmas golf in Madrid, with holiday hours checked club by club.
  • You: three newsletters, written to the golfer, under your name.
  • You: only courses that take visitors, never a members-only club.
Casa club del Centro Nacional de Golf, dentro de Madrid

Open the PDF at Section A: send N1 to your list, or post the reel this week.

In the Tool Kit folder, it's Social_Media_Kit_Madrid.pdf.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeURL
URLhttps://www.dropbox.com/scl/fo/x2xd499vv97humrlzfxa4/AEojLmSPWZUp3JxdsJcQ8vk?rlkey=0g96c8bj6pw872obci08l79jx&dl=0
Text to displayIn the Tool Kit folder, it's Social_Media_Kit_Madrid.pdf.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. The December question has an answer in Madrid: yes, most days. It's already written for your list.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra
Martes 24 nov · LanzaroteLanzaroteKit · la story con encuesta que trae nombresFirma Global Hemisphere
Cinco asuntos para elegir · ★ el que yo pondría
  1. Monday, 9:15, and the caption box is empty
  2. Sofa or first tee? Let your golfers vote on New Year
  3. Nobody books a golf week from a story. So why post one? ★ el que yo pondría
  4. A Lanzarote story with a poll, ready before Monday
  5. 30 Lanzarote posts, and the first one takes a minute
Por qué: Dice en voz alta lo que piensa la agencia y deja la pregunta ¿por qué? abierta. Contradice una creencia del sector, no al lector, y el bloque 2 la responde; gana a la escena del lunes porque abre curiosidad además de dolor.
Preencabezado: This winter's Lanzarote story is written, poll included. Your golfers vote, you get the names.
Así se ve la newsletter
Lanzarote Golf con el mar y Fuerteventura al fondo

Monday, 9:15, and the caption box is empty

Monday, 9:15. Coffee, inbox, and a feed that hasn't moved since October.

You open Instagram to post about winter golf.

At ten, the caption box is still empty.

Winter is Lanzarote's golf season

Lanzarote Golf and Golf Costa Teguise play right through it, under twenty minutes apart.

Jet2 has its largest winter sun programme yet on sale, Lanzarote included. More seats, more requests for two or three golfers.

This story is ready to copy:

IG-03 · Stories · This season · ready to copy

New Year's week. Frost on the car at home, or short sleeves on the first tee?

At home, the week between Christmas and New Year is usually a week for the sofa.

About four hours south, on Lanzarote, the average temperature sits around 22°C all year, and the winter golf season runs from October to April.

The four frames, the poll sticker and the photo for each frame are in the PDF.

Costa Teguise, calle entre palmeras

"Nobody books a golf trip from a story"

True. I've never seen a golf week booked from a poll sticker.

So what does the story do? A golfer taps First tee before he's thought about it, and every vote has a name.

Someone you can message on Tuesday about New Year. The sale still happens with you.

What your golfer gets, and what you get

You can tell which of those votes will travel. That's your trade.

  • Your golfer: real greens over New Year, four hours from the UK.
  • You: four stories, ten reels, six carousels and ten single images.
  • You: the facts under each post, to translate or rewrite it.
  • You: no prices, so nothing to update when rates move.
Lanzarote Golf con los volcanes detrás

Open the PDF at IG-03, post the story this week and see who votes.

In the Tool Kit folder, it's Social_Media_Kit_Lanzarote.pdf.

Enlace en Acumbamail · sin botón, enlaza la frase subrayada
Link typeURL
URLhttps://www.dropbox.com/scl/fo/dsvu2oebx5ppj58qg4h4w/AEcKOSriK8zZJL8kS0YjtOw?rlkey=1lz6uf4mzaeko2exsfn1pa0by&dl=0
Text to displayIn the Tool Kit folder, it's Social_Media_Kit_Lanzarote.pdf.
Title(vacío)

Mónica Díaz Vecino
Global Hemisphere
Golf resorts, simple to sell.

P.S. Nobody books from a story, but every vote has a name. The poll is in the PDF, ready for Monday.

Pon la fecha en la que la programas en Acumbamail y márcala como enviada cuando salga. Con eso Claude la apunta en Notion (Master BLOG) y entra en el reporte del cliente.
Sin votar
Me gusta: por ahí sí va, hago más así · Cambiar: va por ahí pero hay que mejorarla, la reescribo con tu nota · No me gusta: por ahí no va, la quito y pongo otra